BMW M

M3 Touring CS

Industry:
Automotive
Client:
BMW M
Deliverables:
3D visualizationCreative Direction

Among like-minded enthusiasts on the track. Unrivaled on the road. The BMW M3 CS Touring delivers the unmistakable M feeling in all its facets.

The M3 Touring CS

For our client BMW M, we handled the complete content production for the product page of the new special-edition BMW M3 Touring CS – realized through high-quality 3D visualization.
To achieve this, we developed a highly detailed virtual racetrack precisely aligned with the look and feel of the existing video footage.
The result was a seamless blend of motion and still imagery, ensuring a consistent and cohesive visual presentation of the vehicle.

Built entirely in full 3D – down to the finest detail.

Our goal was to create the most realistic representation of the vehicle possible by combining intricate detailing with high-resolution textures. This allowed us to showcase both the interior and exterior in an especially authentic and impactful way.

Individual Asset

To showcase the various selectable color options, we also created a group shot.

Related projects